New Intralot spot by George Patterson Y&R called The Luck Factory. It’s pretty strange and it is also pretty adventurous for a new advertiser, but i kinda like it. Take a look!
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Considering what a balls-up the Greek ‘Intralot’ mob have made of the transition and how many newsagents they’ve pissed off, I’m even more intent than ever to ‘Buy Australian’. Lucky Tix? They’re scratchies!
People who like this might want to check out our web site at http://www.luckfactory.com. We sell some of these objects and wouldn’t be surpised if the people who made this commercial had been to our web site to get ideas.
FYI, Luck Factory is a registered US trademark…
Rob
Intralot turn scratchies magically into Lucky Tix, not checking if that url was taken either by the look of it, and then rip-off poor Rob’s LuckFactory brand. That’s rabbit outta the hat imaginative Y&R.